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Talk to me (in my right ear)

July 17th, 2009

Building on earlier research, this piece of research suggests something that could be useful in everyday life: people are more likely to comply with requests if you ask them in their right ear.   Clearly the “club/disco” setting they used in the study is an easier one in which to target someone’s right ear than your average business meeting.  But next time you want something, maybe you’ll sit to the left of your boss/supplier/client…

pdf-preview

Thanks to http://www.spring.org.uk/2009/06/persuasion-the-right-ear-advantage.php for the heads-up (ears-up).

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