SatNav, wrong turns, and social driving
Every so often, a product idea just clicks. This is one of them - a virtual “cable” projected onto the windscreen that shows you exactly the turning you need to take. Simple. Brilliant. Check out the videos on their site.
While I’m on the subject, a bit more TomTom – style “social” networking of real-time traffic information would be welcome. GPS routing on my 3G blackberry, where they offer some real-time traffic info is poor (make one different turning and downloading the new roads takes too long to catch up). RDS doesn’t really work, and waiting for radio traffic reports is really, really old now.
Social driving brings up all sorts of new networking opportunities (stuck in the same traffic jam? Drive the same route to work each day? Want to send insults to the driver in the car in front?) - which you’ll either hate or love, depending on your viewpoint. Me, I’d like to know in real time the quickest way to get from A to B in real-time, and not make too many wrong turns along the way… Simple.
